In this session, Kieren Puffett reveals the must-know marketing trends to super charge your audio brand. The session will explore how to find new audiences, know which digital platforms and channels are the most effective in converting curious followers into passionate brand advocates and how to harness the power of social media to boost awareness, build a brand and create a community of loyal fans.
Kieren Puffett is Head of Digital at the Bauer Academy, part of the Bauer Media Group, where he regularly trains staff from the company’s radio stations across Sweden to Slovakia, Poland to Portugal, as well as Denmark, Ireland and the UK.
He also delivers advanced digital skill sessions and programmes to some of the UK’s biggest TV broadcasters, including Channel 4 and ITV, and nurtures upcoming talent in digital marketing and advertising at global agencies that includes OMD, Ogilvy and MullenLowe.
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